Customer Loyalty and Retention (Webinar)

Customer Loyalty and Retention

About the Webinar

Overview

This course focuses on building, managing, and sustaining customer loyalty through effective
retention strategies, customer experience, and relationship marketing. It equips participants with
tools to turn one-time buyers into long-term brand advocates.

Objectives

By the end of this webinar, participants will be able:

● Understand the importance of customer loyalty and retention
● Differentiate between acquisition and retention strategies
● Design customer loyalty programs
● Apply customer experience (CX) principles
● Analyze customer behavior and satisfaction

Who Should Participate

● Business Owners
● Managers and Supervisors

Key Topics

I. Introduction to Customer Loyalty and Retention
a. Definition of customer loyalty and retention
b. Why engagement drives loyalty & sales
c. Customer journey touchpoints

II. Understanding Customer Behavior
a. Functional vs Emotional needs
b. The psychology of customer decisions
c. Different customer personalities

III. Communication Skills to Enhance Customer Retention
a. How to practice active listening
b. What to ask?

IV. Building Customer Loyalty Programs
a. Types of loyalty programs
b. Rewards and incentives
c. Digital loyalty tools
d. Measuring program effectiveness

V. Customer Satisfaction and Feedback Management
a. Measuring satisfaction
b. Handling complaints and service recovery
c. Feedback collection tools
d. Turning complaints into opportunities

VI. Retention Strategies and Techniques

Schedule: Click to view BusinessCoach Seminar Schedule »

Duration

6 hours (via ZOOM)

Requirements

• Mobile phone, tablet, computer or laptop
• Download free ZOOM app
• Internet connection
• Good audio connection

Registration Details

Webinar Fee

Php 3,500.00 per participant (inclusive of e-Handouts and e-Certificate) to be paid at least 3 banking days before the event

Reservation

Please call to register, or you may download our registration form. Kindly fill-out and send to us through fax (8727.88.60) or email. You will receive a confirmation within 48 hours.

Mode of Payment

Deposit/Transfer cash payment to Banco de Oro:

• Savings Account Name: BUSINESSCOACH, INC.
• Savings Account Number: 00235-003-71-22

Kindly email deposit slip or screen capture of payment details (indicate name of participant and seminar title) to confirm reservation.

Note

Schedule may change without prior notice. Please call to confirm. BusinessCoach, Inc. is not liable for any expense incurred by seminar registrant resulting from cancellation of any of its events.

Contact Details

Contact Numbers

Please call (632) 8727.88.60, (632) 8727.56.28, (632) 8569.78.84 or (632) 8569.46.90 or call/text mobile numbers 0915.205.0133 / 0908.342.3162 / 0926.622.0768 / 0933.584.7266

Inquiries

For other inquiries, you may also leave a message in our contact form »